MY PAL’S A DJ

I wanted MY PAL’S A DJ to examine how club culture’s original spirit of risk has flattened into copy-paste cool. The project began with rows of near-identical fly-posters outside my local club this suggested to me that some DJs now chase trends instead of setting them. I answered with Degrees of DJ, a video collage of archival clips. I wanted the montage somewhat reflect todays culture of the infinite scroll. A follow-up T-shirt line with “My…’s a DJ” letting anyone wear the title and exposing how easily the badge is claimed. I wanted this to be humorous on the surface, the work asks a harder question beneath, does anyone still move the culture forward? Have we settled for loops of curated, forgettable noise instead?