Yutong(Ivy) Chen (she/her)
Yutong(Ivy) Chen is a Glasgow-based graphic designer. With a background in communication studies and an MDes in Communication Design from Glasgow School of Art, she specializes in editorial design, typography, and publications.
Her research practice explores the democracy of language through bilingual typography, with a particular interest in bridging cultural differences through graphic design. She enjoys collaborating with creators from different fields, such as curators, writers, and illustrators, to understand their unique needs and perspectives and to create designs that truly reflect their intentions.
A Room of One’s Own
In this project, I explored how typography influences the narrative experience by redesigning the opening and closing chapters of Virginia Woolf’s A Room of One’s Own. For this project, I drew upon my personal resonance with the book and my high school years, so I want to establish a connection between the book and its young readers. I want to convey Woolf’s vibrant language and subtle metaphors while creating an atmosphere of ‘intimate conversation’. I use the physicality of the book to create a conceptual space to interpret the concept of ‘intellectual liberty’. My design uses both Chinese and English to establish a harmonious system of parallel bilingual typography.
This project is based on Shannon-Weaver’s Communication Model concept, 1948. How does the message change in the process of communication? Will it influence the effect of communication? I created telephone games to visualize the communication process and invited people to participate. By referring to this research data, I was able to collate the information into this publication, Telephone Book.