School of Design / Communication Design / Madeleine Bays / Brand New Day – Publication

Brand New Day – Publication

This publication was created to celebrate culture within
the North East of England. Contributions came from two local writers, Katherine Elliot, Jack Openshaw, photographer Callum Cole, illustrator Alice Wyse and textile designer Mia Grice.

It has been incredibly rewarding to work with people who are also passionate about storytelling, community and a meaningful design practice.

This project features change makers within my community and encourages a hopeful, inclusive outlook for the future, reflected in the title ‘Brand New Day’. The publication is split into three sections: front, middle and back, allowing the magazine to have variety and visual contrast, insightful over multiple topics.

Over the last year, I conducted research, built relationships, and managed communications. I also designed the book, came up with the content ideas, created photography content and made briefs.