The game that grows with you

In a future where unsafe materials put children’s health at risk, What’s It Made Of? helps kids build material intelligence from an early age.

Through fun, skilled levelled card games inspired by Snap, Irish Snap and Top Trumps, children learn to recognise everyday materials and make safer choices. The cards can be played at home, in nurseries, schools, or even in GP waiting rooms.

After each game, children take part in a hands-on “Material Activity”. From spotting materials around the house to choosing an item to protect, their progress can be tracked through the What’s It Made Of? app.

This shifts changes how future generations see materials, one game at a time.

Apart of Planetary Health, Civic Group